Cloud Predictions of Distinction

OK, OK. I know…it’s February already, and enough with the predictions and forecasts for the Cloud in 2010. But I can’t help myself; I’ve got one more to share with you. Actually, a few more.

These come from an online article I read about 10 cloud predictions, and I thought that some of them were particularly on the mark and relevant. And they’re all predictions from different IT industry experts. Here goes:

2010 will be the year that makes the Cloud. Large and small businesses alike will finally realize the cost, space and management benefits that they can reap by moving applications to the cloud.

– Cloud storage adoption will expand. Service providers will get better at inventing or delivering technologies that reduce latency and overhead, and that will drive greater adoption of cloud storage. Up until now, IO latency and security have been among the biggest hurdles for companies to adopt cloud storage. But cloud services providers have been working hard to refine techniques to reduce latency and protect data…and thus their offerings will become more attractive to users. This will pay off big in 2010.

Hybrid cloud computing grows. Even though web access is ubiquitous, lots of users still don’t have it all the time and wherever they need it. Cloud providers recognize this, and so they’ll continue to develop “offline” working modes alongside their “always on” services, for example, the Gmail offline mode.

– Platform-as-a-Service strengthens. This is the year that the Cloud becomes more known on the application level – beyond infrastructure.
Companies will go beyond just using the cloud for setting up virtual machines and look more at ways of taking advantage of cloud platforms.


The Cloud as the new Yellow Pages. As more business is done online, firms will further embrace social media for word-of-mouth advertising, and firms will have to get really good at managing their customer relations and reputations online. Cloud computing tools will help companies do this.


Cloud inspires new thinking. In 2010, customers, vendors, resellers and integrators will begin to drop the old ways of thinking of how they’ve conducted business in the past and instead focus on how cloud computing can help them today and tomorrow. Will this mean that people will stop using the cloud to rebuild what they already do and instead use it to adopt new ways of processing data?

Cloud platforms gain acceptance. This is the year that the boys get separated from the men. The best cloud platforms will be sought after as enablers of critical enterprise applications that must work well during periods of high demand and that can provide dependable SLAs and world-class disaster recovery.

WAN Optimization-as-a-Service becomes a reality. As public and private clouds multiply, it’ll become more important for many enterprises to have an end-to-end software solution for virtualized WAN optimization from the data center, to the branch office and mobile users. Management, visibility and monitoring of the WAN and its traffic will be critical. Completely virtual WAN optimization enables the cloud infrastructure to be deployed and managed from any location. And it makes it possible for enterprises to deploy into their hosted cloud offering over the wire. And it allows managed service organizations to host WAN optimization-as-a-service on its own or as part of a service they sell as part of their cloud offerings.

Independent monitoring of cloud platforms explodes. This is my prediction. Why shouldn’t I add it? This is MY blog, after all. Based on Monitis’s rapid growth during 2009, and some of the predictions of widespread cloud adoption above, I predict a more pronounced need for third-party cloud performance monitoring. Companies want to be assured that their investment in the cloud will pay off – and for that to happen, they need help tracking usage and performance.